Updated: 21 December 2025
Welcome to Frayed Not
These Terms and Conditions (“Terms”) govern your access to and use of frayed‑not.com (“Website”) and any services provided by Frayed Not (“we”, “us”, “our”). By accessing or using the Website or engaging with our services, you agree to be bound by these Terms. If you don’t agree, no hard feelings — but please don’t use the site or engage our services.
Frayed Not is a sustainability consultancy specialising in practical, human‑centred solutions for brands and businesses. We help clients embed sustainable thinking into strategy and behaviour.
Our services may include strategy workshops, implementation support, research insights, behaviour change design, and related advisory work (“Services”).
You may use the Website for lawful purposes only. You promise not to:
All content on the Website, including text, graphics, logos, designs, reports, downloads, and materials (“Content”), is the property of Frayed Not or its licensors and is protected by intellectual property laws.
You are free to read and share Content for personal, non‑commercial use, but you must not:
We like being shared; we just don’t want our work used as someone else’s voice.
If you engage our Services, the specific scope, fees, deliverables, and timelines will be agreed in a separate written contract (“Service Agreement”).
Nothing in these Terms constitutes a binding agreement for paid services. A separate contract governs the professional relationship once you choose to engage us.
Payment terms will be specified in your Service Agreement. In general:
If either party materially breaches a Service Agreement, remedies are subject to the terms of that agreement.
We aim to be helpful, honest, and strategic. But:
If you need tailored legal or financial advice, seek a qualified professional.
To the fullest extent permitted by law, Frayed Not and its personnel will not be liable for:
Our total liability for any claim will not exceed the amount you actually paid us in the preceding 12 months.
The Website may contain links to third‑party sites. We include these because they can be useful, not because we endorse everything on the internet.
We’re not responsible for the content or practices of those sites.
Questions, clarifications, concerns, or a desire to talk sustainability strategy?
Email us at ana.dieaconu@gmail.com